5 Elements to effective Corporate Events

What is a corporate event?

Corporate events can be described as private events for a company’s employees, clients or stakeholders held by companies. For large audiences such as conventions and conferences, or for smaller events such as retreats, holiday parties or even private concerts, these events can be. The key objective of corporate events is to create an atmosphere of cooperation and mutual understanding among company members. 

Companies in Ethiopia are getting used to corporate events for creating interpersonal relationships that could not exist within the office’s structured environment. There are different types of corporate events like Seminars and Conferences, trade shows, Executive Retreats, Incentive Programs and more. Corporate events can be challenging and some of the challenges predictable while others are unforeseen. In today’s blog, we would like to share some of the elements that can help you piece up a great corporate event. 

1. Define your goals and objectives 

One of the most essential elements of a successful corporate event is to decide on what’s the purpose and end-goal of the event. Ask Why? Educate, inform, drive behavior change, introduce, celebrate, or improve skills—these are all potential goals. List all the goals and track your progress and measure your result in the end so you can do better next time. 

2. Budgeting

Once you’ve decided of your goals and objectives is to set a realistic budget that not exaggerated. Make a list of your expanse to help you properly allocate funds, your expanse includes decor, venue, food and get an estimation from various corporate events management to decide how much you should assign.  

3.  Decide an event theme

Anyone can hold an event, but it is quite another matter to make it memorable. While there is a lot going into creating an unforgettable event experience, it can be helpful to have a unique event theme and the resourcefulness to pull it off.

4. Use food to keep the spirits and energy high

Engaging with a hungry guest can be quite uncomfortable, fed people are happy and energetic. Supply of drinks and snacks throughout your corporate events can enhance morale and your attendees can stay focused and excited. 

5. Prepare for your post-event follow up 

The final element in our list is about what you must do after your events program has finished. You can set up a small stage on the way to the guest exit for a photoshoot and short interview. Do a survey to see if people enjoyed it, take the message back and feel excited. 

Festive is an event management company based in Ethiopia, Addis Abeba. we offer a complete event management service like corporate, conference, exhibition, product launch, retreat, and event logistic. Are you planning to host an event, contact us and let us help you

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